Department for Regional Policy (Marshal Office of Lubelskie Voivodeship)
The Office of Marchal of Lubelskie Voivodeship
TR3S project event: Regional Innovation Morning Tea – Lublin
Time: 12.09.2013, from 10 am to 1 pm
Venue: Marshal Office of Lubelskie Voivodeship
Organiser: Department for Regional Policy (Marshal Office of Lubelskie Voivodeship)
Experts involved: Ph.Eng. Korneliusz Pylak, Lublin University of Technology
Number of participants: 21
Objective of the event: To identify UDI in Lubelskie and all over the world, to give more knowledge for entrepreneurs, local authorities and development organizations about smart specializations and user-driven innovation, to get feedback from entrepreneurs on tools to be expected in strategic documents in 2014+
Description of the event:
The Innovation Morning Tea was opened by Ms Dorota Skwarek – Deputy Director of Department for Regional Policy who welcomed the participants and presented objectives of the meeting and gave a short overview of the agenda. Then Ms Ewa Paszkiewicz-Tomasiak gave a short presentation of the TR3S project focused on good practices and possibilities to benefit from TR3S regional experience. In order to explain the regional context of UDI a presentation on Regional Innovation Strategy of Lubelskie Voivodeship and a project of the Regional Operational Programme of Lubelskie Voivodeship 2014-2020 were provided.
After the first context part of the meeting Mr Korneliusz Pylak from Lublin University of Technology presented in details the topic of UDI – how it works all over the world and what we can benefit from UDI. At the beginning of the meeting Mr Pylak presented a distinction between example ideas of innovation approaches: open innovations, UDI, design thinking, blue ocean strategy, crowdsoursing. Then, it was time for a few definitions of UDI, objectives and essential elements of the UDI approach. Also the role of consumer in the UDI process was outlined. Participants of the meeting had an opportunity to get to know on elements of the innovation strategy according to the UDI approach and tools and reaearch techniques to be helpful within UDI process. After the theoretical part of the presentation it was time to familiarize participants with practical aspects of UDI. Then, a wide range of examples was provided starting from supermarkets, through computer games, personalised goods, computer programmes, toys, design applications and other.
At last, the participants were asked to present their experiences in the field of UDI. During the discussion it occurred Lubelskie companies actively participate in the UDI implementation and a wide range of activities are provided starting from market research, internet communication with customers, facilities for customers in order to get feedback on products ending with product developing according to user demands and monitoring of results. Taking into account the strategic documents for implementation of EU funds in Lubelskie Region (RIS, ROP) the meeting participants indicated solutions – user-driven innovations – which may be helpful in their sector/activity and at the same time possible to co-fund with EU sources.
The companies of the Lubelskie region still develop their innovation potential by introducing new technologies. To make our companies more competetive, it would be necessary to strengthen the cooperation between them in order to generate innovative ideas and solve important problems. To achieve this goal, it is vital to engage scientists in this process as the academic sector has in Lubelskie a great potential to support business sector when comes to research and product/service developing.
As far as UDI is concerned it seems that companies in Lubelskie region try to adapt different kind of solutions to easy contact with customer, get feedback on the customer demands and provide good communication links in order to get profit. The problem is with commercialization of knowledge and links between science and business sectors. It seems to be reasonable to engage a kind of innobroker for matchmaking service. This is why TR3S good practices can be so important and worthy of use.
More information: Ewa Paszkiewicz-Tomasiak ewa.paszkiewicz(at)lubelskie.pl